When did marketing totally loose touch with reality? Wasn’t the idea of marketing to create a need or desire for a product? I see a lot of companies putting out silly ads that don’t persuade me to purchase their goods and services. All they end up doing is pissing me off.
Here is the latest ad from Diet Coke. This is the one that pushed me over the edge.
Continue reading “Ad Nausea”
Remember VH1’s “Pop-Up Video” program? Well, VH1 has applied this technique to their show promotions … with less than ideal results. I was watching 100 Most Shocking Moments in Rock ‘N’ Roll on a lazy Saturday afternoon. Most every commercial break promoted the new show Strange Frequency, their attempt to merge rock with The Twilight Zone or The Outer Limits. It looked closer to Tales From The Crypt, so I planned to make other television arrangements that evening.
Then came the dreaded pop-up ad …
Continue reading “Pop-Up Video meets the Pop-Up Ad”